Digital entertainment company Hungama.com has launched a new app that introduces a loyalty feature which rewards users for every action on the app. Users can earn (and redeem) points every time videos are viewed or music is played/shared, or even by inviting friends or creating playlists. The mood discovery functionality of the app plays music to match users moods. This feature allows music discovery based on user preferences Mood, Tempo, Category, Genre or Era. With this next generation application, the company seeks to change the way users listen to and experience music and videos across mobile devices.
Some key features of the app:
Audio/Video Streaming & Download: The Hungama.com app allows users to not only stream unlimited music, but also enjoy music videos. The app also allows users to purchase and download entertainment content on connected mobile devices. Music intelligence is another aspect of the app, with an add-on feature which brings interesting trivia and lyrics to each song with just a touch.
Mood Discovery: The mood discovery feature allows users to play with different mood options such as happy, party, romantic etc. The music lists discovered can be saved and replayed anytime, anywhere.
Loyalty & Gamification: It’s loyalty program awards gamers for every action on the app. Points can be earned every time a user watches videos, plays/shares music, invites friends or creates playlists. Once collected, the points can be redeemed to download and own content, movie tickets, autographed merchandise, gizmos and gadgets and dinner dates with film stars.
Artist Radio: With over 20,000 artists on Hungamas music application, users have access to a massive pool of their favourite celebritys music playlists via the artist radio feature.
Social Music: The my stream option allows users to invite, share and connect with friends online through social networking platforms and initiate waves of interesting music conversations online. My stream also allows music and personal playlists to be shared while users continue to pocket more coins upon sharing with friends.
The Hungama.com application brings an extensive catalogue of music tracks & videos with over 2 million songs from Bollywood, International, Telugu, Bhojpuri, Tamil, Malayalam and other regional content. The app offers a superior user experience – better & faster play of music and videos, beautiful imagery and a thorough, user-friendly search experience.
The application is available for free download on iOS, Android and BlackBerry10 platforms.
[Source: Businesswire India]