eCommerce Startup: a Grocery Subscription Service Launched in Bangalore

2 Ex-IIT Kharagpur students Sananda Misra  and Sneha Roy left their corporate jobs and have dived into the eCommerce bandwagon. They have just launched a very interesting subscription based eCommerce venture (currently available in Bangalore)  called .

It is a one-stop online solution for all household needs, spanning the FMCG portfolio of foods, personal care and household care products, thus ushering in a new era of convenient grocery shopping. Leveraging on new-technologies and business strategies, Toptomato is committed to bring in superior service and customer delight.

Their Key USPs:
1.  Online grocery subscription for the 1st time in India – you subscribe for your regular needs like milk, butter, etc and we deliver these regularly to your home
2.  Discounts on all products – nothing sells at MRP.
3.  Super Flexible delivery slots – 7 am to 11 pm

The service was launched in September in Banagalore and have already received a good traction. Top Tomato is currently not available in North Bangalore . They plan to launch in other Metro cities like Pune, Mumbai and Delhi within a year. Overall its promising and with so many competitors in the Grocery space, its needs to be seen how these young dynamic entrepreneurs drive the show.



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