India Fast Emerging As A Top Gaming Destination

According to a new Market Research Report titled “Booming Mobile Gaming Market in India”, by RNCOS, India is fast emerging as one of the top gaming destinations with rising number of gamers, especially online and mobile. With 919.2 Million mobile subscribers (2011-12), India represents one of the world’s largest, fastest growing, and highly untapped mobile gaming markets. A high percentage of young population, steadily rising disposable incomes, and a proliferation of game developers are a few major factors that are driving this industry. Mobile gamers are also increasing day-by-day with the world-class mobile game offerings by domestic and foreign players.

The report further found that in the coming years, mobile gaming is expected to become the largest segment in gaming industry. In the recent years, the mobile gaming industry has seen a trememndous growth with the introduction of smartphones, 3G services, massive mobile subscriber’s base, and technically upgraded games. Under stable conditions, in future also, the mobile gaming industry is anticipated to grow at a CAGR of around 43% during 2012-2015. The report covers a detailed analysis of mobile gaming industry including consumer and service end-market along with future forecast.

According to the report, 3D-mobile games are expected to create a boom in the market, as various game developers are focusing on 3D games developments and some of them have already launched 3D games in the market.

In order to understand the Indian mobile gamers, RNCOS conducted a primary research to study the gamers’ behavior towards the market. Primary research was conducted in Tier-1 and Tier-2 cities among a sample size of 1,000 respondents. For the survey study, four age groups ranging from 6-12 yrs, 13-21 yrs, 22-35 yrs, and above 35 yrs were considered. It also considered people from different professional background in order to depict a clear picture of the mobile gamers. Further, the report took into consideration other parameters like price range of preferred mobile games, time spent per day, preferred playing location, type of mobile games preferred etc.

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