Reliance Communications Partners With WhatsApp To Launch ‘WhatsApp Plan’

Reliance Communications has entered into an exclusive partnership with WhatsApp in India to launch a first of its kind prepaid plan ‘WhatsApp Plan’ for all Reliance GSM subscribers and ‘My College Plan’ for students across the country. With this, Reliance GSM customers will now be able to enjoy unlimited usage of WhatsApp and Facebook across the country at a nominal fee of Rs. 16 per month only without paying any extra data consumption charges.

The “WhatsApp Plan” offers unlimited access of WhatsApp to all prepaid Reliance GSM customers in the country for just Rs. 16 per month without paying any extra data consumption charges. Facebook is bundled complimentary in this pack for a limited period and hence a customer use of WhatsApp and Facebook is absolutely free on the Reliance network. “WhatsApp Plan” is available with a validity period of 30 Days from the date of recharge and the plan is auto-renewed every 30 days unless unsubscribed. Reliance GSM subscribers can subscribe to the ‘WhatsApp Plan, by sending a SMS “WA” or “WhatsApp” or “FB” or “Facebook” to 53739.

“My College Plan” offers unlimited social media access of WhatsApp to all college students on the prepaid Reliance GSM network across the country for just Rs. 16 per month. Students across the country can subscribe to ‘My College Plan’ by sending a SMS  SUB <college ID> to 51111 from their Reliance Mobile. This unique plan allows students to call and SMS within their specified group at just 5 paise and also permits a student to broadcast a juicy tidbit in the campus through a SMS to the entire college group for just Rs. 3 by texting the message to 51112. “My College Plan” is available with a validity period of 30 Days from the date of recharge and the plan is auto-renewed every 30 days unless unsubscribed. This plan is available with SMS based recharge and applicable to most of the colleges across the country and students can get their college IDs from the official website of Reliance Communications.

Commenting on this partnership, Sanjay Behl, Group Head – Brand & Marketing, Reliance Communications Limited said, “We are thrilled to offer the first of its kind offering of sharing unlimited text, music, pictures and videos to our customers through our exclusive partnership with WhatsApp in India. We are confident that ‘WhatsApp Plan’ and ‘My College Plan’ with unlimited usage of WhatsApp is set to provide a compelling new experience with incredible affordability to Smartphone users across the country on our superior network along with free Facebook surfing as an introductory offer for a limited period. We are hoping this offer to trigger a significant shift of youth customers using Smartphones to our superior network.”

WhatsApp co-founder Brian Acton said,”This exclusive partnership will enable millions of Reliance customers to experience the most innovative way to send messages, music, pictures and videos to leverage the power of data through their smart communication devices.”

‘My College Plan’ will allow every student in the college to be updated on all the fun and frolic on their campus without missing any important moment. Students can be a part of only one college group at a time and will be charge for any data consumed by browsing external links from Facebook.

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