By 2013, Mobile Ad spend to reach Rs 250 crores
A joint report by MMA (Mobile Marketing Association) and exchange4media on mobile advertising spend for India, reveals that by 2013, the mobile advertising market will grow to Rs 250 ...
Total Ad Spend on Mobile Web Search to reach $12 billion by 2017
A recent report by Juniper Research, reveals that, the total ad spend on mobile web search will reach $12 billion per annum in five years’ time, three times the ad spend this year, ...
Mobile Consumption of professionally produced video content grew to one bn in Q2 2012
According to latest data from Freewheel, the mobile consumption of professionally produced video content grew to one billion in Q2 2012, doubling since Q1 2012. Some of the key findings ...
InMobi to bring mobile ads on Cricbuzz
InMobi has partnered with Cricbuzz to provide mobile ads to consumers on Cricbuzz’s mobile site and applications for the Indian market. Through this partnership, advertisers will ...
Global Mobile Advertising market reached the $5.3 billion mark in 2011
A recent report by IAB ( Interactive Advertising Bureau ) shows that the global mobile advertising market reached the $5.3 billion mark in 2011 and is expected to grow even bigger in ...
Latest Indian Mobile Advertising Revenue Statistics March 2012
According to a recent report published jointly by IAMAI & IMRB, mobile advertising revenues in India will reach the 144 crores mark by 2013. Currently the market is valued at 105 ...
BuzzCity Report: Mainstream mCommerce Adoption will be driven by Women and Mature Users
India named as top performing mobile advertising region & Western Europe still demonstrates strong growth
BuzzCity’s latest quarterly report, showcases the trends and forces in ...
Why Facebook will be a major player in mobile advertising
While still a relatively small part of the advertising industry, mobile advertising has been growing year after year and has now entered mainstream media as big players are fighting ...
LinkedIn to introduce mobile advertising through its Mobile Apps
Leading professional social network LinkedIn revealed plans to monetize its mobile app with the best mechanism available for doing just that – mobile advertising through its apps ...
Google mobile ad revenues to hit $4bn in 2012
Piper Jaffray analyst Gene Munster says Google’s mobile advertising on its Android OS and Apple’s iOS grew from $1 billion in 2010 to more than double that in 2011, and ...
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