Professional Industry Association for Mobile Application Developers to be launched in January 2012

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Mobile application developers will soon be able to boast of their own professional industry association.

Spearheaded by former Digital Media Association executive director Jon Potter, the Application Developers Alliance will officially launch next week at the 2012 Consumer Electronics Show in Las Vegas, Nevada.

The new organization is being hailed as a professional outfit charged with promoting the best interests of mobile developers. The effort will include raising greater education opportunities, providing cloud hosting services, and initiating government lobbying efforts.

As it stands, the Application Developers Alliance will heavily concentrate on iOS, Android, and RIM, although web developers are also being embraced with open arms.

Key services included as part of the alliance include:

• a collaboration network, via an online database
• product-testing facilities offering access to multiple platforms and tools
• discounted and free tutorials on trends and technologies, as well as structured training and certification programs
• discounted hosting and cloud services via Rackspace

“Our thought now is there’s an interesting space in the application developer community that isn’t really organized,” Potter says, according to InfoWorld, adding that recruiting is one of the first major goals of the organization.

“We’re going to be at the meetups all around the country, we’re going to be at conferences, we’re going to be talking to folks, we’re going to be polling people,” Potter reveals.

Source: Mobile Marketing Watch