According to a recent research report by RNCOS, “Booming Mobile Gaming Market in India”, the Indian Mobile gaming industry is witnessing a tremendous growth and it is expected to become the largest segment of the gaming industry in the coming years. Further, surging tablet sales is adding fuel to the ever growing market of the mobile gaming industry. Its wider screen compared to mobile phones and other advance features makes it more attractive platform for mobile game players. In 2010-11, the tablet market grew phenomenally by experiencing a growth of 750% compared to the previous year. Owing to the above factors, it is anticipated that tablet sales will follow the same growth trend in the coming years as well.
The report shows that introduction of smartphones, 3G services, and massive mobile subscriber’s base are some key factors driving the growth of mobile gaming in India. Launch of technically upgraded games such as 3D games is another factor driving the growth of the industry. According to RNCOS 3D games are expected to lead the growth of the mobile gaming industry in the coming years. Apart from the opportunity areas, other key factors like growing share of gaming applications in MVAS market and low cost of production contributes towards the development of the concerned industry. Under stable conditions, in future also, the mobile gaming industry is projected to grow at a CAGR of around 43% during 2012-2015.
The report is based on research conducted in Tier 1 and Tier 2 cities among a sample size of 1000 respondents. The respondents were of four different age groups - 6-12 years, 13-21 years, 22-35 years and above 35 years.
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