GetMeCab Launches “Lowest Price Guarantee” Campaign

getmecab

getmecabGetMeCab, a leading cab operator in outstation cab travel, has launched a “Lowest Price Guarantee” campaign for the upcoming holiday season. The offer comes in the form of a guarantee to customers, that they are paying the lowest price available for booking any outstation cab. If any customer successfully finds a lower price elsewhere, GetMeCab not only offers their ride at the lower price but also pays to the customer the difference amount, doubling the benefit. With this offer, GetMeCab wants to ensure that its customers get access to best prices in no time.

Speaking at the launch, Mr. Sanjeev Duggal, promoter of GetMeCab, said, “The market has long been unorganized when it comes to booking taxis and tour packages in India. The nature of this business is such that the service providers have historically been very opaque and opportunist about the pricing. Lowest Price Guarantee is not just an offering but our first step towards bringing a paradigm shift to pricing trends in cab service industry.”

Currently active in 11 cities, GetMeCab intends to introduce the Lowest Price Guarantee movement across all its major markets.

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OTT TV Market to generate $32bn in Subscription Revenues by 2019 – Juniper Research

juniper

juniperAccording to a recent report by Juniper Research, subscriptions from ‘over-the-top’ (OTT) TV providers such as Netflix and Amazon Prime will generate $31.6 billion by 2019, up from just under $8 billion in 2014.

The report shows that continued growth in the established markets of West Europe and North America, along with the emergence of key OTT players in the Far East and Asia Pacific, will bring a surge in the uptake of OTT subscriptions over the next four years.

The report showed that OTT services are seeing a rapid uptake by consumers who want to view content, when and where it suits them. The report argued that traditional broadcasters are facing increased competition as more services go over-the-top of pay TV incumbents, allowing distributors such as Sling TV to provide customers with a cheaper, tailored alternative to cable TV, driving the trend for ‘cord-cutting’.

Though Netflix and YouTube have launched 4K (ultra-high definition) services, the adoption of 4K content has been slow thus far. Juniper is predicting this to change over the next 2 years. Netflix added its 4K offering to its highest priced subscription package last year, showing belief that consumers are willing to pay for higher quality content, while OTT providers are gaining recognition as being the first to supply viewers with content in this new format. Meanwhile, 4K TVs will continue to become more affordable, accelerating hardware take-up.

The report also predicted that over 84% of OTT subscriptions will be made via connected TVs by 2019. Also, IPTV revenues are set to more than double between 2014 and 2019, rewarding Network Operator’s investment in Triple and Quad-Play Services.

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Zomato and Uber artner to provide enhanced experience to diners

Zomato-Uber

Zomato-UberPlanning to dine out but no ride? Don’t worry !! Now thanks to a partnership between Zomato and Uber,  book an Uber right through your Zomato App in 27 cities across 13 countries – namely – India, Australia, Canada, the United Kingdom, South Africa, Indonesia, New Zealand, The Philippines, Portugal, Qatar, Turkey, UAE, and the United States.

Zomato, the global restaurant search and discovery app, and Uber, the smartphone app that connects riders with drivers for on-demand transportation, have announced a partnership that will help both products bring more to their users across the globe.

Zomato will bring the seamless Uber experience to the Zomato app, enabling users to book cabs to the restaurant they are planning to eat at. Users will see the option to Uber right next to the address of the restaurant. In addition to seeing the estimated fare and how long it will take for the Uber to arrive, one will also be able to choose the Uber service that best suits one’s need.The feature has already been made available to Zomato users in London and South Africa, and will now be rolled out to users in these other key markets.

Speaking at the launch, Pankaj Chaddah, Co-Founder and COO of Zomato, said, “We’re constantly looking for ways to make every meal, for everyone, a great experience. This partnership makes eating out more convenient with the Zomato app connecting to Uber services seamlessly.”

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World’s First Virtual App Store Platform in Hybrid Cloud : Mylifezy.com

delux elite logo

delux elite logoMumbai based hybrid public cloud app solutions provider Deluxe Elite Infosolutions Pvt Ltd has launched the Mylifezy.com social app. This app lays the platform for businesses and professionals to communicate and interact through different apps.

At present, the app store is in the beta stage with fewer applications and clients for diverse domains. It also focuses mainly in three sub categories, which are communication, m-commerce and realty sector, with the hope of expanding its scope in the near future. M-Store App, Subscription App, Testimonial App, Yellow Pages, Profile App and Venue App are the applications available in the freemium model at present.

Mylifezy.com aims to provide several massive benefits for its users. Linking professionals and businesses through apps, connecting available apps with third party apps, ability to connect through any device, platform or technology, high-end social interactivity are some of the principal advantages of this platform out of many.

Speaking at the launch, Mr Viraat Kothare, director of Deluxe Elite infosolutions Pvt ltd, said:”This high-end virtual app store has its own space in many social networks such as Facebook, twitter, Pinterest and Google+ to educate the public on its advantages and potential. When considering the growth potential of the site, it is obvious that it could grow in both quantity and quality. The dynamic Mylifezy.com team expects to invent many user-friendly and advance upgrades to their top-notch app store.”

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Surpluss.in bags “Specialty e-Retailer of the Year Award 2015”

surpluss

Ecommerce brand Surpluss.in has bagged the “Specialty e-Retailer of the Year Award 2015” during a ceremony held in Hotel Hyatt Regency Gurgaon on the first day of the Indian e-Retail Congress and Awards 2015.
surpluss
Surpluss.in is India’s number one store for Unboxed, Refurbished, Surplus and New Product Deals. Surpluss.in has received this award for – niche proposition, great deals, fast growth, high loyalty among users and excellent user experience.

The award was received by Mr Amit Gupta,   Promoter and Director Surpluss.in. He said, “This win is very prestigious for us and it inspires us to continue our unrelenting journey in the space of specialty e-retail and innovation.”

Comparatively a younger player in burgeoning ecommerce industry, Surpluss.in, retails handpicked genuine products adhering to brand’s international standards and quality parameters. The product range covers   Mobile Phones, Tablets, Laptops, LED TV as also high street fashion labels.

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Is the Time Right for Enterprise Mobile Apps?

enterprise-mobility

Enterprise apps are on the rise and with the advancement in technology the development of enterprise apps has changed a lot.

The way, the developer creates the app depends on the need of the app. The requirements differ for every app and it depends on the type of app which platform would be the best for the development of the app.

There are very less number of developers which are developing enterprise apps. But there are now signs that there are benefits of the employees in developing the enterprise apps. This is the perfect time to re-develop the mobile and the enterprise apps for the organizations.

It is true that the applications have become smarter than before. There is a lot of exciting features coming in the mobile devices and most of the features have become a standard for all the mobile devices. People are mostly using their mobile phones to do all the tasks which were mostly done on the desktop computer in the past. In the earlier days, people used to avoid themselves from sharing any confidential information like bank account details, etc., but now this has changed a lot. Nowadays, even the most critical and the secure information is being handled by the mobile phones and the apps very smartly and efficiently.

People are using their mobile phones to pay their utility bills, to buy things online, to browse the web and doing many other tasks that have become very simple due to the smartphones. Even the most sensitive industries like financial institutions are using these smartphones to transfer very secure information over the network. Apps have helped the industries to grow more efficiently by using cost effective methods. This is the only reason for the extensive use of smartphones today. The easy access to everything has made the smartphones and the tablets, a necessity for everyone.

Choosing the right enterprise app from the app store

It is very important for the organization to choose the best business apps for the employees. The organization should also look for the best apps and they also need to determine what kind of business tools are required by the employees.

App management is also important in any organization. If the organization prefers to develop their own apps, then they need to hire the required developers for this as well. But if they do not want to hire a development team, then they can get the business apps from the app vendors as well. This will also help the organization improve their productivity with the current number of employees only.

Users of the enterprise apps

It is important to understand that who is going to use the enterprise app. The organization should be clear with this that the users who are going to use these apps are the full time employees or not. If they are the full time employees, then the organization can simply get their smartphones, already provided by the company, to get updated with the business apps. This is a very cost effective method and can be followed by any organization.

In the coming future, enterprise apps are going to be the core elements of every organization. And without these, no organization would be successful.

Enterprises building the mobile apps

The following scenarios directly show that the enterprises are getting involved in building the mobile apps and they need them immediately in order to succeed in their business.

  • Building custom apps

Most of the organizations prefer to build the custom apps for their organization. Various business needs can be handled by these custom apps, which may or may not be possible with the already built apps. The custom apps can be focused on any area, depending on the type of requirement.

Xamarin is a new technology that is extensively using the Android and iOS SDKs in Xamarin platform. This is one of the most preferred platforms for building cross-platform apps. Developing an app used to be the most tedious tasks, but now it has completely changed. A number of apps are built in less time.

  • Backend services

Backend services are becoming very common these days. Enterprise integration problems have been solved by the backend services available nowadays. Security is also being handled by these services and it also allows different users to authenticate the system with different credentials, thus making user authentication more effective.

Security in enterprise apps

Security has always remained a big question among the organizations. Security was not there in the past, but nowadays, with the advances in technology, organizations have started considering mobile devices as secure. Most of the organizations are involved in sending very crucial information on the network without any issues.

Techniques are being developed to monitor the systems involved in leaks and breaches. This is true that mobile devices will never be completely secure, but still there are great chances that the organizations would prefer to go for the use of smartphones, rather than using desktops for accessing the web due to their many advantages. Security is now considered as an opportunity to explore new techniques. Even if someone in the organization lost his or her mobile device, then there are ways to remotely wipe-out the data from the mobile device. This is also one of the reasons for the extensive use of enterprise apps in an organization in the future.

A lot of exciting new features are coming in the smartphones with each passing day and there is a lot more to come in the near future. It will be a drastic decision to not use the mobile services by the organizations. This is the exact time to use the enterprise apps by the organization.

It is the time for the companies use the mobile devices for everything they can with these handy devices. There is nothing in the mobile devices that can stop the organizations to not use it. It has become a necessity and the organization will never risk anything by using the smartphones.

Let’s hope a bright future for the organizations that are going to use the enterprise apps in the future.

Author Bio

Keval Padia is a Founder & CEO of Nimblechapps, a fast-growing mobile game development company. The current innovation and updates of the field lures him to express his views and thoughts on certain topics.

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Steal away laptops at awesome prices

Laptop

No wonder laptops have become an indispensable part of our lives. Long gone are those days when getting a laptop from the market made you get up and check each and every retail store in your vicinity to get the best model. Today there are hundreds of online shopping sites literally that offer a wide range of laptops and that too at the most competitive prices. If you are looking to buy a laptop, amongst all the other models, the following ones are considered to be better than the rest.

HP 15-g049AU Notebook

When it comes to laptops it would be hard to ignore, HP one of the leading technology Giants. In the recent times HP has gained immense popularity in the Indian market and it has earned the reputation of providing the most advanced devices at affordable price. The latest HP 15-g049AU Notebook is one such marvelous device that comes with tons of exciting features.

Loaded with the latest Windows 8.1 this laptop also features APU Quad Core A8, along with 4 GB DDR3 RAM. This means you can now easily run multiple applications on your device with complete ease, thereby increasing your work productivity and versatility. The 15.6 inch LED Backlit widescreen along with 16:9 aspect ratios lets you enjoy exceptional visual quality.

In terms of design HP has always kept the design quite sleek for all its models that makes it look attractive. The compact size allows you to carry it easily anywhere you go. The added Kensington Lock Slot ensures more security, thereby making sure that your laptop is not stolen. Knowing the expectations of the laptop prices in India, HP has released this device at only 24,190 INR.

Apple MGX92HN/A MacBook Pro Notebook

For the stylish and the elite users, the most popular and preferred name is Apple.  The Apple MGX92HN/A MacBook Pro Notebook comes with an unmatched 2560 x 1600 pixels  LED Backlit Retina display and with IPS technology that gives maximum comfort to the eyes. As far as the performance is concerned, this laptop delivers pack in a punch, thanks to its 2.8 GHz Intel Core i5 processor, an 8 GB DDR3 RAM, a Turbo Boost option that can be up to 3.3 GHz,Intel Iris Graphics  for ensuring fluid and smooth graphics while gaming or watching videos, FaceTime HD web camera and lots of the other features that can make the list quite a big one. Coming at 119,159 INR, this astounding piece is really something to cherish for.

Lenovo Flex 2-14D Notebook

As the brand commercial says, Lenovo laptops are “for those who do.” The Lenovo Flex 2-14D Notebook is an elegantly stylish piece that is also flexible enough, literally. The easy 300 degrees flip lets you use this device as per your wish. You can use it on its classic mode for ensuring maximum productivity along with being able to use it on stand mode, with the help of the respective touch applications. The 14 inches screen along with HD LED, also provides a 1366×768 pixels resolution. The AccuType Keyboard lets you use this laptop for longer hours with complete comfort. Running on APU Quad Core A6 along with a 4 GB DDR3 RAM, this device can be an easy steal especially with a price at 32,490 INR,

Of course along with these, you can also get other trending laptops under companies like Dell, Asus, Compaq and Toshiba. Getting the right one as per your convenience back at home is seriously now easy.

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The Best Ways to Get Innovative Ideas for Your Next Mobile App

Mobile App

There has been an enormous increase in the numbers of paid downloads and free app downloads over the years. Especially the free app download is going to experience unprecedented enormity in the years to come and is expected to reach the figure of 211.31 billion downloads by 2016. The size of the market will be almost 77 billion dollars by 2017.

As the market clearly poses it to be a lucrative one, every day developers are coming up with excellent apps which are going strong as far as revenue generation is concerned.

With the booming prosperity, marketing gurus are popping up everywhere with their unique ideas to sell an app successfully. But all of these starts with a simple idea, and there is a serious dearth of resources, at least on the visible surface, as far as capturing the next big thing is concerned.

Those hopeful entrepreneurs, funders and promoters who are scouting the market incessantly to know and find out the ways of success will definitely get this blog useful

Is it the Idea or the Execution

Do not worry if you have not been able to come up with radically new, groundbreaking ideas. When Google started its operation, Yahoo and MSN were already there in the scene. But Google did things differently, understood the consumer preferences well and focussed upon the ease of operations. What came out was phenomenal. Almost everyone nowadays considers Google to be the pioneer in the domain of search engines and not its predecessors. The way a small start up like drop box far exceeded Microsoft, or the way Uber changed the thinking around app based transportation network are great examples of excellence in execution rather than in innovation.

The Idea store

Is there anything such as the ultimate idea store where you go click and get an idea from. Well, not exactly, but there are millions of places to get the sketchy and notional concepts from. Following are such a few.

Reddit

Reddit has got such a strong algorithm that nothing passes it by. Although you will get mostly half baked concepts here some of it would really have the potential of making it big. Along with the ideas you will get ready suggestions and comment that will help to have a holistic consideration of every pros & cons before you start working. The threads that can really become useful are as follows:

  • The Mobile Subreddit
  • The Ideas Subreddit
  • The Mobile app ideas Subreddit and etc.

The good thing about Reddit is much like Facebook, it also allows the publisher to test an idea and validate his presumptions through the upward or downward voting mechanism.

Facebook

Undoubtedly Facebook is omnipresent. Now more than getting a definitive idea about an app Facebook helps to understand your Target Group and derive their interests and demands that eventually become drivers motivating you to make an overall plan.

This is how you need to operate Facebook for this specific purpose

  • Once you log in , click the rightmost drop down
  • Select the fourth form the top and click on Manage Ads
  • You will be redirected to Ad Manager section
  • You will choose Campaigns
  • Clicking that will redirect you to Audience explorer

Audience Explorer – Here you can select the particular geography where you wish to run your analysis and for further classification you can select the demographics as per your wish.

Now finally clicking on the likes tab will take you to your final destination where you will get an exact idea about the consumer preferences of your target segment.

For each category you will get an exact idea of what your target group wants.

For example, if you want to develop an app around sports you will get to know what the favourite games among your target segment are or who are the players celebrated the maximum.

Once enough insights are generated you can start stitching up the elements and make a wholesome plan. The best thing about Facebook is that you can even test your idea at a very basic & non functional level and get an idea of how the app is supposed to work.

Quora

Quora, though is based on a simple reddit like mechanism to follow a particular thread, the way it differentiates itself from others is the presence of resources. The celebrated Hollywood actor as well as serial app investor Ashton Kutcher, venture capital tycoon Marc Andreessen, founder of Wikipedia Mr. Jimmy Wales are some of the names whom Quora plays host to. You will get long and well thought out answers from specialists of different areas alongside information on probable revenue channels

Crowd funding platforms

Crowd funding platforms though are primarily meant for raising funds through web channels, people with excellent ideas for apps often go unnoticedfor they fail to generate required funds. Therefore keep on hunting through ideas successful and unsuccessful, old and new, live or dead. Follow sites that experience greater number of campaigns like Kickstarter or Indiegogo.

In a nutshell, if the development of an app is compared with film making, getting your idea tested is comparable to the entire pre production where you engage into activities like developing storyline, seeing your location, choosing your actors and much more. Therefore quintessentially development of ideas is the phase where you win or lose more than 50 or 60 percent of the battle.

Author Bio

Keval Padia is a Founder & CEO of Nimblechapps, a fast-growing website development and iPhone app development company. The current innovation and updates of the field lures him to express his views and thoughts on certain topics.

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Best DSLR Cameras for Beginners

dslr

When it comes to producing high quality images, nothing beats the power of a quality digital single-lens reflex or DSLR camera. Unlike smartphones and tablets, these snappers have more advanced features that can help you capture a wide variety of images. In addition, it also gives you more freedom to manually tweak the settings so you can adapt to different situations. With these devices, you have better control and precision in comes to taking images.

There are a lot of cameras that are being sold on the market. If you are buying your very first one, you might find yourself to be overwhelmed with the choices. For budding shutterbugs, it is highly advisable that you first purchase a low-end or mid-range camera. Although they are not as extremely powerful as the ones that professional photographers use, they still have a lot of handy features that allow you to take high quality images. Check out this handy camera guide below to learn more about the top DSLR cameras that are well-suited for the neophyte shutterbugs.

1. Nikon D5300

With a price tag of $800, this is considered as one of the most expensive DSLRs for beginners. However, it’s worth the purchase because it is fully loaded with a lot of cool features. The Nikon D5300 has a built-in GPS device for adding locations to your images. This is also the first snapper from Nikon that can be connected to a Wi-Fi. This will make it easier for you to transfer photos to your mobile devices. It comes with an HDR mode, 24-megapixel format sensor, and 3.2-inch display.

2. Pentax K-50

This model features a 16.3 megapixel lens with APS-C sensor. It is also powered with Pentax’ specially designed Prime M processor. It can quickly shoot images at 6 frames per second. Its ISO sensitivity, meanwhile, is powerful enough to capture quality pictures under low-light situations. The Pentax K-50 can also record 1080p HD videos at 30 frames per second.

3. Canon EOS Rebel SL1

This product is one of Canon’s slimmest and lightest cameras. However, do not be fooled by its petite design. Hidden under its robust shell are powerful specs that can more than satisfy your photography needs. It uses an 18-megapixel lens with CMOS sensor. It also has an impressive DIGIC 5 image process that produces crisp and clear photos. The ISO sensitivity can range from 100 to 12,800. This feature is useful for capturing high quality images without using your flash. The shutter speed, meanwhile, is clocked at 1/4000 per second.

If you know other DSLR cameras for inexperienced shutterbugs, feel free to post them now in the comments section!

 

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How Online Operators Have Opened Up the Forex World

forex

The world of forex is a matrix of numbers, stats and ever shifting decimal places, all of which make earning a profit a tricky task. However, thanks to the evolution of online operators, the market has not only become more accessible to the currency exchange novice, but also much easier to understand.

Today, when you trade forex at traderfair.com and sites of a similar standing, you’ll get access to expert tips, bonuses and affordable trading limits. In fact, it’s this final point that previously kept amateurs traders from making money on the foreign currency exchange.

Fortunately, the exclusivity of the forex world is now a thing of the past and it’s possible to invest just a few pennies and achieve a healthy return with a little bit of luck. However, before you rush off and start picking currency pairs to speculate on, it’s important to outline the nuances of the industry.

The first thing to outline is what forex trading actually is. Based in the currency market, the main premise behind forex trading is to predict whether or not a particular currency is going to get stronger or weaker against another.

To invest on the forex market, you have to choose a currency pair (e.g. GBP/USD) and then place money on whether the dominant currency (the one of the left of the equation) is going to improve or weaken against the lesser. Each notch (known technically as a pip) the currency changes will either win or lose you money based on how much you’ve invested.

For example, if you invested $0.10 per pip on the GBP/USD pairing, then each movement up or down will either make you $0.10 or lose you $0.10. Depending on how much risk you’re willing to accept, you can choose to cashout and end the trade whenever you wish.

Although the process of investing on the forex market is relatively easy, making money isn’t if you’re uninformed. Fortunately, online sites have made things infinitely easier through the following methods:

Daily News Feeds: Just like sports betting enthusiasts, professional forex traders like to keep up with the day’s news. An economic incident in Japan’s volatile markets, as discussed in 2013, will have an impact on the Yen’s performance in the currency market; so it’s vital to stay on top of the latest global headlines. Fortunately, sites offer direct feeds to your account. This means you can stay up-to-date with what’s going on in the world via your desktop and mobile device.

Charting: Collecting market data is relatively simple, but knowing what to do with it once you’ve collated it isn’t. To make life easier, online forex platforms now offer charting tools. Offered in various guises (the more advanced your status, the more complex charting software you’ll have access to), this type of software allows you to plot graphs and track developments over a specified period of time. These charts can then be analysed and used to make better investments.

Leverage: Without leverage, online forex trading wouldn’t be possible for the casual investor. When you’re trading online, the amount you invest is scaled up by a certain figure (leverage). The reason this happens is because forex trading on a major scale involves the buying and selling of units worth millions. Unfortunately, most of us can’t purchase millions of units, which is why leverage is used.

The amount of leverage offered by a site will change depending on the account status of an investor (beginners get more leverage) but an average would be 1,000X. This means your investment amount would get you 1,000X that figure in currency units. One point to note is that leverage can also be dangerous because the more you have the smaller a negative shift needs to be for you to lose a lot of money.

Bonuses: The final reason online forex trading has become more accessible to the casual investors are bonuses. Much like the online casino and poker world, forex operators often give out cash bonuses to new customers. Taking the form of a deposit bonus, the cash usually has to be unlocked before it can be cashed out (unlocked by completing a certain number of trades) and gives people a free way to learn the subtleties of the forex market.

Whether it’s through your desktop site or mobile device, forex trading is now a lot more accessible to the average investor. Although making a million won’t be an easy task, the range of tools offered by established trading sites should be enough to help anyone make a profit if they put their mind to it.

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