LinkedIn Acquires News Reading Application Pulse

linkedin logoOnline prefessional network LinkedIn has acquired Pulse, a news reading application for iPhone, iPad, Android, and the web reportedly for a sum of $90 Million.

The LinkedIn blog stated,”We believe LinkedIn can be the definitive professional publishing platform – where all professionals come to consume content and where publishers come to share their content. Pulse is a perfect complement to this vision. Pulse’s core value proposition is to help foster informed discussions that spark the decisions shaping the world around us through news and information. This shared view that the power of professional information and knowledge can transform lives and the world makes LinkedIn and Pulse a particularly great fit. We couldn’t be more thrilled to be working side by side with the Pulse team to create new and better ways to help professionals contribute to and leverage this collective body of business knowledge to help them be great at what they do and from wherever they work.”

It further added:”In the meantime, Pulse will continue to deliver the news you care about and will remain the great experience you count on everyday.”

The Pulse blog stated: ” With LinkedIn by our side, our team will continue to make Pulse the best it can be. We’re still working together on the product you love, and will continue to provide an innovative and visual news reading experience. For now, the Pulse apps will remain the same, and our two teams are excited to work together to create cool and useful new offerings.”

Pulse will be offering a brand new LinkedIn Influencer feed on its website, filled with posts by luminaries like Richard Branson, Jack Welch, and more.

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