Facebook just published very interesting stats in the form of an infographic explaining the advantages, statistics and power of advertising on its very own network powered by 955 million users. Facebook is betting big time over ad revenue streams from various channels like mobile and desktop – especially when company is under immense pressure from investors for financial performance and share value is tumbling down with each passing day.
The infographic by Facebook has got few interesting points for advertisers and , probably, could be convincing too.
- Users spend almost double time on Facebook than its closest competitors Google.
- Little over 50% Facebook users are on mobile – 543 Million.
- More than 3.2 Billion Likes and Comments are taking place over Facebook making the network the most engaged ever.